Successful Self Publishing

Level: Professional Development

By successfully completing this course, you will:

  • Gain skills and knowledge in Self Publishing to expand an existing practice, as a foundation qualification towards further studies, or for personal interest
  • Be awarded the BSY Professional Certificate of Merit
  • Be eligible to become a member of AHCP (Association of Complementary Practitioners)

You can study this course from the comfort of your own home; in your own time and at your own pace; with helpful support and encouragement from our friendly tutors.

Course overview

Today, fewer publishing companies are taking on new authors and self-publishing is becoming a very viable and profitable option. If you are considering self-publishing your book, this course will guide you through the minefield. You will learn how to format your manuscript for the printers; copyright, disclaimers and get your ISBN number; and, most importantly, how to market your book and sell it. This course takes you through the complete process of turning your dream of becoming a published author into reality.


  • Lesson One
    • Introduction
      • Why Self-Publish?
      • Past Self-Publishers
      • Why Self-publishing is Becoming More Popular
      • Commercial Publishers and New Writers
      • The Pros and Cons of Self-Publishing
    • Summary
  • Lesson Two
    • What are you Going to Publish?
      • Fiction V’s Non-fiction – Which Sells Best?
      • Specialist Subjects
      • Enough Material?
      • A Word about Research
      • How to Find Out if your Subject will Sell
      • You are the Main Marketing Force behind your Product
    • Summary
  • Lesson Three
    • Getting Printed
      • The Cowboys and the Professionals
      • Doing it All on Your Own
      • Design, Layout and Costs
      • The Inside of your Book
    • Summary
  • Lesson Four
    • Banishing Doubt/ Protecting Yourself/ The Finishing Touches
      • Protecting Yourself
      • Copyright
      • Disclaimers
      • Illustrations
      • ISBN Numbers
      • The Finishing Touches
      • The Price
      • Time and Money
      • Summary
  • Lesson Five
    • Editing
      • Proof Reading
      • Corrections
      • The Final Edit
    • Summary
  • Lesson Six
    • Marketing
      • What’s your Market?
      • Free Publicity
      • Press Releases
      • Book Reviews
      • Book Signings
      • Summary
  • Lesson Seven
    • Marketing (Continued)
      • Approaching Bookshops
      • Storage, Representatives and Distribution
      • Marketing Tips
      • The Internet
      • Getting Online
      • Electronic Books
      • Summary
  • Lesson Eight
    • The Long-Term Approach
      • Your Future in Publishing
      • Continue Writing
      • Other Routes
      • A Publishing Company
      • Inspiring Stories
      • Course Summary
      • Useful Contacts

Practical training

No practical training is required to complete this course.